OPTICAL STORE

I collaborated with BC Studio in Copenhagen as a render artist on this project, contributing to the visual development and design representation.

Our aim was to expand and refine the experience of an existing optical store, blending functionality with a refined aesthetic that enhances both the customer journey and the brand identity. The intervention focused on creating a cohesive spatial narrative. A new custom-designed counter welcomes visitors with soft lines and tactile materials, becoming the heart of the space. Mirrors were thoughtfully placed — mounted on structural columns and subtly darkened on the surrounding walls — to play with depth, light, and reflection, enriching the spatial perception.

One wall was dressed in rich green velvet, introducing a soft, elegant texture that adds warmth and intimacy. A curated selection of eyewear is showcased in dedicated vitrines, turning product display into a visual dialogue with the architecture. A discreet yet fully equipped vision test area completes the layout, ensuring the space meets both aesthetic and practical needs.

Every element was designed with intention — seeking balance between clarity and character. I believe good design should not only serve, but also inspire. This project is a reflection of that belief.